A tracking pixel is an HTML code snippet, which tracks a user's behaviour on a webpage.
- You can add any html tracking to Audience Republic campaigns
- Audience Republic does not support floodlight tags
To get started you need
- A Campaigns subscription. If you're unsure what your subscription includes, please contact your account manager or sales@audiencerepublic.com
- The full HTML code is needed to input the pixel on the campaign. Facebook calls this the "pixel base code." Example of Facebook pixel code below:
<!-- Facebook Pixel Code -->
<script>
!function(f,b,e,v,n,t,s)
{if(f.fbq)return;n=f.fbq=function(){n.callMethod?
n.callMethod.apply(n,arguments):n.queue.push(arguments)};
if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';
n.queue=[];t=b.createElement(e);t.async=!0;
t.src=v;s=b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t,s)}(window, document,'script',
'https://connect.facebook.net/en_US/fbevents.js');
fbq('init', 'INSERTPIXELID');
fbq('track', 'PageView');
</script>
<noscript><img height="1" width="1" style="display:none"
src="https://www.facebook.com/tr?id=INSERTPIXELID&ev=PageView&noscript=1"
/></noscript>
<!-- End Facebook Pixel Code -->How to add tracking pixels to your Audience Republic Campaign
- Navigate to the Campaigns menu
- Find the campaign you want to add the pixels to and select Edit campaign
- In Step 1, scroll to the bottom of the page and click Custom HTML to expand this section and reveal 2 text boxes: HMTL Head and HTML Body.
- Insert the code into the HTML Head text box
- You can insert more than one pixel into the HTML Head, simply add the second pixel code to the next line of text.
- Once all code has been inserted to the box, click Next for Steps 2 - 6 to save your changes.
