To build any campaign you will need:

1. Headline Artwork
Dimensions: 1200x628
File Type: JPG or PNG
File Size: Less than 1MB

Best Practice Headline Artwork

2. Prize Artwork
Dimensions: 1200x628
File Type: JPG or PNG
File Size: Less than 1MB

Best Practice Prize Artwork

3. Video  (optional)
File Type: MP4
File Size: 200mb

4. Tracking Pixels (optional)
Eg: Facebook Pixel or Google Tag Manager
The entire pixel code is needed like the below.

<!-- Facebook Pixel Code -->
<script>
  !function(f,b,e,v,n,t,s)
  {if(f.fbq)return;n=f.fbq=function(){n.callMethod?
  n.callMethod.apply(n,arguments):n.queue.push(arguments)};
  if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';
  n.queue=[];t=b.createElement(e);t.async=!0;
  t.src=v;s=b.getElementsByTagName(e)[0];
  s.parentNode.insertBefore(t,s)}(window, document,'script',
  'https://connect.facebook.net/en_US/fbevents.js');
  fbq('init', 'your-pixel-id-goes-here');
  fbq('track', 'PageView');
</script>
<noscript>
  <img height="1" width="1" style="display:none"
       src="https://www.facebook.com/tr?id=your-pixel-id-goes-here&ev=PageView&noscript=1"/>
</noscript>
<!-- End Facebook Pixel Code -->

5. Tour Landing Page Artwork (optional)
Dimensions: 1200x628
File Type: JPG or PNG
File Size: Less than 1MB

Note: Only needed for events running across multiple cities, or campaigns which require multiple registration pages.


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