Audience Republic amplifies word of mouth by incentivising your audience to share and invite their friends to your event. Incentives for presales should be viewed through two lenses:

  1. What will drive fans to register for the presale?  
    Early access to tickets, discounted tickets, amazing lineup, brand loyalty

   2. What will drive them to share on social media and get their  friends to register
Early access to tickets, Free tickets, vip tickets, money can’t buy experiences, backstage pass, meet & greet, recovery package, package from sponsor

Case Studies

Touch Bass presale

  • Top 50 point scorers got access to limited discounted presale tickets. Everyone else who registered got access to first release tickets.
  • The #1 point scorer won an exclusive side of stage viewing experience for two.

Days Like This Festival presale

  • The # 1 point scorer won 6 x free VIP tickets. The #2 point scorer won 4 VIP tickets and #3  point scorer won 2 VIP tickets.
  • Everyone who registered had 24 hours buy cheaper presale tickets before they increased price for first release.
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